Branding in the Digital Age – Just Do It, Digitally

Branding in the Digital Age – Just Do It, Digitally

When it comes to delivering your brand to an online audience, the principles of branding still apply. It’s important not to consider your digital presence at the end of the branding or rebranding process. Make sure it’s regarded as a key part of the brand experience from the outset. See More >

Inner East Melbourne Medicare Local – A Pretty Official Healthcare Marketing Campaign

IEMML Pretty Official healthcare marketing campaign by creative agency Yoke

Yoke was approached by not-for-profit organisation Inner East Melbourne Medicare Local (IEMML) in October 2014 to raise awareness of common health issues within the organisation’s catchment area. Yoke devised and executed a comprehensive healthcare marketing awareness campaign for the organisation that engaged the target localities with both traditional and digital media channels. See More >

Design Trends in Property Marketing

Trends in the design of property marketing

Witnessing the trends in the design of property marketing has been interesting. There was a time when a brochure for a boutique development in South Yarra looked pretty much the same to the one marketing that new building in Collingwood. See More >