Bread & Butter Baby Essentials
Taking the youth market focus to the very extreme, Yoke worked with baby fashion brand Bread & Butter to develop a new brand and identity that would get some cut through in what was a crowded market place. After deciding on a friendly yet contemporary brand mark, we used the & symbol to work in a unique and playful brand language that was then rolled out across the comms and marketing material.
Brand identity development and design
Brand rollout and production management – internal and external communications