VIA Architects Website

A new online experience for architecture with purpose.

The Background

Melbourne based VIA Architects combine rigour and knowledge with talent and creativity to deliver work that is considered – architecture that responds to place, purpose and real human need. The business is based off over 20 years of industry experience with an impressive folio of award winning work coming spanning both commercial and residential projects.

The Project

Following the strategic repositioning of the business and the design of a stylish new brand identity, Yoke began working on VIA Architects’ website. The brief was to create new online experience that would showcase the extensive portfolio of completed work and allow users to view projects through a number of type and category filters. It was also designed as a marketing tool, featuring interviews, articles and opinion pieces that demonstrated the experience, opinion and insights of the VIA team.

The Results

“From the first presentation we had from Yoke, our two teams just clicked. Understanding the vision we have for the VIA business and shaping that into a clearly articulated brand, the Yoke team were dedicated and driven to deliver on our brief, both strategically and creatively.
 Working with another creative industry was rewarding and challenging, with lots of ideas. Yoke managed our creative input well, listened hard to ideas and then reshaped them back to us in a way that was resolved, well considered and confident, ultimately ensuring we stayed on brief. We think you nailed our new brand and website Team Yoke and we have already had lots of great feedback from our clients and industry circles – thank you!” Claire McKay, Brand & Marketing Consultant, VIA Architects
 

www.viaarchitects.com.au